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Tag: Management
Marketing Management Essentials You Always Wanted To Know (Self-Learning Management)
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] In industries around the world, marketing principles and skills are a means to achieve business goals. Marketing Management Essentials (Third Edition) will give you the foundational knowledge – from budgeting techniques to marketing strategic planning to an introduction to career specialization areas – that will help ensure you […]
Human Resource Management, 16e
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Updated chapters with dozens of new topics, practical examples, and research insights. Seven new end-of-chapter cases on Starbucks, Tesla, Techtonic, Uber, HubSpot, Vice Media, and a meatpacking firm have been added to the text. They replace older cases in the respective chapters. All other application cases have also […]
Online Advertising and Promotion: Modern Technologies for Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Online Advertising and Promotion: Modern Technologies for Marketing educates executives and students on how to meet online advertising and Internet marketing challenges for both present and future tactics. The book will outline the changes and challenges that have impacted how online advertising decisions are being made and how […]
Purchasing and Supply Chain Management: A Sustainability Perspective
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] For too long, business has focused on short-term cost advantages through low-cost country sourcing with little regard for the longer-term implications of global sustainability. Purchasing and Supply Chain Management, Second Edition, not only fully addresses the environmental, social and economic challenges of how companies manage purchasing and supply […]
The CEO Factory: Management Lessons from Hindustan Unilever
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] For six decades Hindustan Unilever has remained among India’s top five most valuable companies. No other Corporation in the world has done so well for so long. Its brands sit in most Indian homes (nine out of ten Indians use an HUL product every month), its financial indicators […]
Virtual Teams Across National Borders (Routledge Frontiers in the Development of International Business, Management and Marketing)
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Virtual teams can be traced back to the 1990s with the debauched development of communication technologies as well as the fast extension of the internet. Virtual teams possess unique features allowing them to combine cultural multiplicity, specific tasks, physical remoteness of team members, continuous distant communication, critical interdependence […]
Agile Project Management With Scrum + Kanban 2 In 1: The Last 2 Approaches You’ll Need To Become More Productive And Meet Your Project Goals
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Are you looking for a way to improve your project management skills? Does the prospect of agile project management keep you awake at night? Are you interested in learning how you can make use of both Kanban and Scrum methodologies in order to improve your project management skills? […]
Introducing Agile Project Management With Scrum: Why You Need To Use Scrum And How To Make It Work In Your Individual Situation
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Does the concept of agile project management leave you confused and lost? Do you want to know how Scrum can help you build an agile, profit-focused business? Are you interested in implementing the key principles of agile project management successfully? If you answered yes to any of […]
Marketing Management, 15/e
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] For undergraduate and graduate courses in marketing management.The gold standard for today’s marketing managementStay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.The world of marketing is changing everyday–and in order for students to have a competitive advantage, they need […]