Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape

Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] This innovative new text introduces students to the power of storytelling and outlines a process for creating effective brand stories in an integrated advertising, PR, strategic marketing communications campaign that leverages the power of story within the reality of today’s digital first media landscape. Publisher ‏ : ‎ […]

Digital Marketing In India: Navigating The Landscape Of Success

Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Digital Marketing in India is book which analyses the marketing strategies in India. Relating to the problems, challenges and how to use them for benefits. The book also details each and every prospect and aspects of digital marketing and analyses them for better understanding for implementation in India […]