Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. Social network advertising spending is expected to increase to a staggering $4.3 billion in 2011 in a bid to attract today’s media-savvy consumer. […]
Tag: Customer
Marketing in a Digital & Data world : Getting to Know Your Customer – a Book for the Start-Up Entrepreneur and Millenial
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] In this book, Vieira and Almeida have leveraged their extensive knowledge bases and their experiences to comprehensively address the challenges faced by entrepreneurs and executives when they introduce an idea to market in today’s digital world. While focused on the world of start-ups, this book provides executives in […]
Online Advertising and Promotion: Modern Technologies for Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)
Price: [price_with_discount](as of [price_update_date] – Details) [ad_1] Online Advertising and Promotion: Modern Technologies for Marketing educates executives and students on how to meet online advertising and Internet marketing challenges for both present and future tactics. The book will outline the changes and challenges that have impacted how online advertising decisions are being made and how […]