Digital Marketing: The Science and Magic of Digital Marketing Can Help You Become a Successful Marketing Professional

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Establish your digital presence – Advertise, analyze, and optimize

The ultimate objective of digital marketing is to develop a solid and creative plan for promoting a business’s products and services. A professional in digital marketing is expected to utilise all marketing tools and tactics successfully, including PPC, SEO, SEM, email, social media, and display advertising. This book guides the reader through various digital channels, including search engines, websites, social media, email, YouTube, and Whatsapp, to efficiently market and sell business items.

The anecdotes and case studies provided will aid the reader in getting an inside-out view of marketing a product or service on the digital platform to reduce their learning curve. This book will help readers achieve their digital marketing career goals more quickly, without spending years making unnecessary errors, recovering from them, and learning the hard way. It discusses essential tools, approaches, and strategies to build them, such as enhancing the capacity to develop market-friendly use cases and evolving a solution strategy in varied business or technology environments.

What you will learn
● Know the difference between the outcome of traditional marketing and digital marketing.
● Make use of social media marketing for products promotion.
● Explore the potential of search engine optimization for brand/product visibility. Who this book is for
This book is for everyone who wishes to bring creativity, drive marketing and sales targets, and accomplish these goals through the use of digital initiatives. The book can be picked up by anyone, no matter what they know.

Publisher ‏ : ‎ BPB Publications (17 October 2022)
Language ‏ : ‎ English
Paperback ‏ : ‎ 356 pages
ISBN-10 ‏ : ‎ 9355511523
ISBN-13 ‏ : ‎ 978-9355511522
Reading age ‏ : ‎ 18 years and up
Item Weight ‏ : ‎ 560 g
Dimensions ‏ : ‎ 19.05 x 2.06 x 23.5 cm
Country of Origin ‏ : ‎ India


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