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Did you know that 95% of videos consumed in India are not in English? Yes, you read that right! India is becoming a trendsetter and changing the way Internet users are consuming content. Currently, there are about 450 million Internet users in India, and this is set to increase to a whopping 635.8 million by 2021. These numbers are pushing Indian brands to leverage digital marketing as a crucial part of their media mix. In this book, we have highlighted the importance of digital marketing with surprising statistics on content consumption patterns. We also reveal the top digital marketing trends with insights from social media, SEO & content marketing, video, digital advertising and UX design. We have sector-specific strategies that highlight the challenges faced by leading industries like finance, FMCG, real estate, healthcare and e-commerce. Stay ahead of the competition with our proven tailor-made solutions, which have been compiled by leading digital marketing experts across the country.
Publisher : Notion Press; 1st edition (13 June 2018); Notion Press Media Pvt Ltd | No,50, Chettiyar Agaram Main Road, Vanagaram, Chennai – 600095 | URL: https://notionpress.com/store | Mail Id: orders@notionpress.com
Language : English
Paperback : 248 pages
ISBN-10 : 1643243144
ISBN-13 : 978-1643243146
Item Weight : 272 g
Dimensions : 12.7 x 1.57 x 20.32 cm
Country of Origin : India
Packer : Notion Press Media Pvt Ltd | No,50, Chettiyar Agaram Main Road, Vanagaram, Chennai – 600095 | URL: https://notionpress.com/store | Mail Id: orders@notionpress.com